1101-Marketing Theory-63034

Registration：Now ~ Any Time
Course Period：2021-09-13 ~ 2022-01-31

• 18e_Ch01_20210913
• 17e_Ch02_20201006v3
• 18e_Ch03_20211018
• 18e_Ch06_Consumer Behavior
• Chapter_01_Marketing_The_Art_of_Satisfying_Customers_只有選擇題_精簡版
• Chapter_02_Strategic_Planning_in_Contemporary_Marketing_只有選擇題_精簡版
• Chapter_03_The_Marketing_Ethics_只有選擇題_精簡版
• Chapter_06_Consumer_Behavior_只有選擇題_精簡版
• 18e_Ch09_STP 20211122
• 18e_Ch11_product and branding concepts 20211206
• 18e_Ch12_Developing and Managing Products 20211206
• Ch13+14_pricning concept and strategy 20211227
• 推廣組合_整體組合、廣告、促銷-20201229